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Product Marketing Strategist

1 week ago

Subang Jaya, Selangor, Malaysia ASSA ABLOY Sicherheitstechnik GmbH Full time
Overview

ASSA ABLOY Sicherheitstechnik GmbH is a leading manufacturer of security technology solutions. As our Product Marketing Manager, you will be responsible for driving product innovation and ensuring the successful launch of new products.

About the Role

We are seeking an experienced marketing professional to lead our product marketing efforts. The ideal candidate will have a strong background in marketing and sales, with a proven track record of driving revenue growth and market share expansion.

Main Responsibilities
  • Product Innovation: Identify and drive product innovation to materialize new product ideas and enhancement projects of existing products.
  • Market Research: Compile and manage all necessary product specifications and data to develop specific product unique selling propositions (USP) to be ready for launch.
  • Marketing Strategy: Develop and implement all Marketing and Communication activities for both online e-commerce and offline activation including annual budget to drive brand awareness, market differentiation, and clear positioning based on annual plan and within budget.
  • Brand Compliance: Be a steward and brand guardian ensuring full compliance to Brand Guidelines for global and local brands.
Required Skills and Qualifications

To succeed in this role, you will need:

  • A degree in Marketing or a related field
  • Proven experience in product marketing and sales
  • Strong analytical and problem-solving skills
  • Excellent communication and project management skills
Benefits

We offer a competitive salary and benefits package, including:

  • Opportunities for career development and growth
  • A dynamic and supportive work environment
  • A comprehensive benefits package