EdTech Content Specialist

19 hours ago


Kuala Lumpur, Kuala Lumpur, Malaysia Excelerate Sdn Full time
Join us at Excelerate Sdn
We're seeking a talented EdTech Content Specialist to join our Growth team. As a key member of our content creation team, you'll be responsible for developing and implementing a comprehensive content strategy that drives business growth and resonates with our B2B audience.

Key Responsibilities:
  1. Develop and implement a comprehensive content strategy aligned with the company's business goals and target audience.
  2. Conduct market research to stay informed about industry trends, competitor activities, and customer needs.
  3. Produce engaging and informative B2B content, including news and press releases, social media content, email marketing content, infographics, product documentation, testimonials, and reviews.
  4. Translate complex concepts related to EdTech into compelling narratives.
  5. Develop an understanding of our B2B audience personas and tailor content to address their pain points, challenges, and needs.
  6. Work closely with cross-functional teams to ensure content aligns with overall business strategies.
  7. Collaborate with subject matter experts to gather insights and technical information for accurate content creation.
  8. Optimize content for search engines (SEO) to improve visibility and drive organic traffic.


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