E-commerce Marketing Strategist
2 days ago
We are Wolves Digital, a cutting-edge agency focused on delivering innovative digital solutions to our clients. We are seeking a talented Digital Performance Marketing Executive to join our team and help us achieve our goals.
Role OverviewThis role involves managing digital campaigns, analyzing performance metrics, conducting A/B testing, and collaborating with teams to deliver exceptional results.
Responsibilities and Objectives- Campaign Planning and Execution: Plan, execute, and optimize digital marketing campaigns across various platforms.
- Data Analysis and Reporting: Analyze performance metrics and provide actionable insights to inform campaign optimization and improve future campaign success.
- Search Engine Marketing: Develop and implement SEM strategies to drive targeted traffic to the website and increase organic search visibility.
- A/B Testing and Optimization: Conduct A/B testing and multivariate experiments to optimize ad creatives, landing pages, and user experience.
- Collaboration and Communication: Work closely with cross-functional teams to ensure cohesive and effective campaign execution.
- A minimum of 3 years of experience in digital performance marketing.
- A proven track record of managing successful digital marketing campaigns.
- Strong analytical skills with experience in data analysis and reporting.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager).
- Excellent communication and presentation skills.
- The ability to work collaboratively in a team environment and manage multiple projects simultaneously.
- A Bachelor's degree in Marketing, Business, or a related field is preferred.
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