Brand Development Specialist

6 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Stream Empire Holdings Full time
About the Role

The Brand Development Specialist plays a critical role in driving brand growth and expansion. This individual will be responsible for developing and implementing integrated strategic marketing plans that align with the company's overall vision.

Main Responsibilities:

  • Develop and execute comprehensive marketing strategies to drive brand awareness and engagement.
  • Collaborate with cross-functional teams to integrate marketing efforts and maximize impact.
  • L ead campaigns that incorporate paid, owned, and offline communication strategies to effectively reach target audiences.
  • Ensure brand consistency across all marketing channels by managing brand positioning and messaging.
  • Maintain strong relationships with key stakeholders, including consumer groups, brand partners, and internal teams.
  • Contribute to the development of strategic marketing plans, briefs, concepts, and creative implementation for various initiatives.
  • Analyze market trends, consumer behavior, and competitor activities to inform marketing decisions.
  • D eliver timely reports and insights on marketing performance to inform future strategies.


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