Brand Strategy Manager

6 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia LUXASIA Full time

LUXASIA is a leading beauty omnichannel brand-builder of Asia Pacific, empowering market entry and brand growth for luxury brands.

We are seeking a Senior Brand Executive to lead our fragrance business. The ideal candidate will have a degree in marketing or related field with at least 2 years experience in FMCG or retail managing a brand.

  • Plan and execute brand & business objectives, ensuring KPIs are met.
  • Manage brand A&P and P&L to maximize brand investments and ROI.
  • Collaborate with demand planning team on forecasting future launches and monthly business needs.
  • Develop e-Commerce strategies to increase brand engagement and sales.
  • Drive brand merchandising guidelines and ensure consistency across retail channels.

This role requires strong leadership qualities, analytical skills, and the ability to work independently. If you thrive in a fast-paced environment and want to bring innovative ideas to life, we encourage you to apply.

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