Creative Director
7 days ago
Hogarth Worldwide Ltd is the Global Content Experience Company, part of WPP. We partner with top brands like Coca-Cola, Ford, Rolex, Nestlé, Mondelez, and Dyson. Our expertise spans sectors and channels, delivering engaging content across media.
Brands need diverse solutions due to the numerous channels available, speed requirements, and mass personalization needs. Our global team of over 7,500 experts brings together creativity, production, and innovation to help clients navigate today's content experience.
As a Creative Director, you will help design and curate content showcasing the world's best creative talent in a digital arena. You should have a natural curiosity for pop culture and enjoy immersing yourself in global trends. Strong understanding of the digital and social space, design, and production requirements are essential.
You'll work closely with internal partners, client creatives, writers, freelancers, and influencers. Regularly review work with Creative Directors on the client side to ensure it's on brief and suitable for the brand. Present your work to executive staff members within the company.
The key areas of responsibility include:
- Brand guardianship and ownership of the client's identity and brand voice
- Maintaining creative standards with awareness of country and regional nuances
- Hands-on design/art direction, following through to the production of deliverables, with a deep understanding of working processes
- Leading and motivating a small creative studio, managing outputs, and negotiating priorities for the team
- Effective communication, interpersonal relationships, and exceptional client service skills
To excel in this role, you should have:
- Minimum 4 years of experience in a Design role, preferably in advertising, design agencies, or in-house creative teams
- An ability to communicate with consumers via compelling storytelling
- Broad background in design and creative spanning all mediums
- Experience with localization and transcreation of master assets
- Strong craft and problem-solving skills
- Understanding of platform-first creative requirements
- Great presentation skills, clearly explaining and defending your work in meetings and reviews
- Ability to collaborate, show initiative, and accountability for the stories you're telling
- Keen understanding of local market creative and cultural nuances
- Ability to work with global teams across time zones and date lines
- Strong communicator with excellent English skills
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