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Brand Marketing Lead

3 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Businesslist Full time

About the Role:

  1. We are seeking an experienced Brand Marketing Lead to join our team at Businesslist. The ideal candidate will have a strong background in retail beauty and be able to develop innovative marketing strategies that drive brand growth.

Key Responsibilities:

  1. Develop and execute 360 marketing plans for our brands, including brand building activities, product management, trade planning, and retail events.
  2. Manage A&P budgets while maximizing ROI and driving synergy across online and offline channels.
  3. Collaborate closely with internal teams and external partners to ensure best exposures for our brands.
  4. Oversee consumer and promotional events in-stores, ensuring all POSM materials are supported.

The Successful Applicant:

  1. Should have at least 6 years of experience in retail beauty.
  2. Be a dynamic and collaborative team player with a passion for the beauty industry.
  3. Have a resilient and strategic mindset with excellent analytical skills.

What We Offer:

  1. An opportunity to work for a leading retail organization with a portfolio in the beauty category.
  2. Career progression and job security.
  3. An attractive remuneration package and market acumen.