Content Optimization Expert

2 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia Businesslist Full time
Responsibilities

We are seeking a Search Engine Marketing Manager to join our team at Businesslist. Key responsibilities will include:


  • Developing and implementing effective local SEO strategies to enhance the company's online presence.
  • Optimizing copy and landing pages for search engine marketing.
  • Performing ongoing keyword research and analysis, expansion and optimization for the local market.
  • Monitoring and reporting on SEO performance metrics.
  • Recommending changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
  • Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Executing tests, collecting and analyzing data and results, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.

The ideal candidate will have proven experience as a local SEO Specialist or similar role, with in-depth knowledge of SEO tools and techniques (e.g., Moz, SEMrush, Google Analytics).




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