Digital Brand Strategist
4 days ago
What We Offer
- A dynamic and supportive work environment.
- Ongoing training and development opportunities.
- A competitive salary and benefits package.
Job Description
- This role involves conceptualizing, planning, and executing MNRB Group's social media strategy to ensure brand consistency, engagement, and alignment with the company's marketing and communication objectives.
Key Responsibilities
- Develop and implement social media strategies aligned with the Group's brand vision.
- Manage and oversee the Group's social media platforms to ensure consistent and engaging content.
- Plan and execute digital marketing initiatives to enhance brand presence.
- Create, manage, and analyze content for various digital channels.
- Produce monthly social media reports with performance insights.
- Support digital marketing efforts, including campaign execution and stakeholder engagement.
- Ensure that all marketing activities align with the company's brand strategy.
- Develop and execute advertising, promotional materials, and campaigns.
- Optimize digital brand positioning and communication strategies.
- Manage and monitor social media accounts to maintain brand consistency.
- Provide senior management with reports and recommendations for branding and communication strategies.
- Enhance Brand Positioning & Digital Strategy. Oversee and optimize the Group's social media presence to maintain consistency in branding and messaging.
- Meet Business & Stakeholder Needs. Ensure timely execution of social media initiatives to align with corporate communication strategies.
- Manage Growing Workload. Address the increasing demands of social media marketing, engagement, and reporting, ensuring high-quality execution.
You will need:
- Bachelor's Degree in Business Strategy, Communications, Communication, Public Relations, Marketing or a relevant field.
- Proven experience in managing media relations (digital, print, and broadcast).
- Strong writing skills in English and BM for reports and proposals.
- 7–8 years experience in a large corporation or GLC, preferably in banking or insurance.
- Experience in Social Media Management, Corporate Communications, or Digital Marketing is an added advantage.
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