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Paid Advertising Specialist

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia finexis advisory Full time

About the Company:

We are finexis advisory, a Singapore-based financial advisory firm with an international team of driven talents across Singapore, Malaysia, the Philippines, and China.

We are under no pressure by any international insurer's shareholders or board of directors to enhance shareholder profits or stock prices at the expense of our clients.

If you enjoy pushing the boundaries of your comfort zone to allow others to do the same - you're gonna love it here.

About the Job:

This job is focused on driving impressive performance and growth through continuous reviewing, monitoring, reporting, and optimization of paid channels such as (but not limited to) Google Ads, Facebook Ads, TikTok Ads, Programmatic, and LinkedIn Ads.

The ideal candidate will be responsible for managing and strategizing paid search and paid social campaigns on ad platforms such as TikTok, Facebook, Google, YouTube etc.

  • Main Responsibilities:
  • Manage & strategize paid search and paid social campaigns on ad platforms such as TikTok, Facebook, Google, YouTube etc.
  • Proactively schedule and perform recurring optimizations including bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, reporting, etc.
  • Perform corrective actions for performance and budget pacing.
  • Thoroughly review all outputs to ensure accuracy, quality, and best practice.
  • Proactively monitor and communicate campaign performance and produce insightful reports (ad hoc and scheduled) for the allocated channels.