Marketing Associate Role

3 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Touch 'n Go Group Full time

We are seeking a highly motivated and experienced Marketing Associate to join our team at Touch 'n Go Group. As a Marketing Associate, you will be responsible for supporting the development and implementation of our digital marketing strategies.

**Job Overview**

In this role, you will work closely with our marketing team to analyze campaign performance, identify areas for improvement, and develop data-driven recommendations to enhance our digital marketing efforts.

**Key Responsibilities:**

  1. Analyze campaign performance data and provide insights to optimize future campaigns.
  2. Develop and implement A/B testing and experimentation plans to improve campaign performance.
  3. Manage and maintain accurate records of campaign performance and analytics.
  4. Stay up-to-date with the latest trends and technologies in digital marketing.

**Requirements:**

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in digital marketing, with a focus on growth marketing and lead generation.
  • Proficiency in digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and TikTok Ads.
  • Excellent analytical and problem-solving skills.


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