Marketing Automation Lead

7 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Master Concept International Limited Full time

About Us:

Master Concept International Limited is a dynamic and growing company that offers exciting career opportunities in the field of digital marketing.

Job Summary:

We are seeking a talented Digital Marketing Specialist to join our team and contribute to the success of our company.

Key Responsibilities:

  • Develop and execute comprehensive demand generation campaigns
  • Build and manage lead generation programs and campaigns
  • Conduct market research and competitor analysis
  • Create engaging and compelling content
  • Utilize marketing automation tools to optimize lead nurturing and scoring processes
  • Analyze campaign performance metrics and provide actionable insights
  • Collaborate with sales and marketing teams

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field
  • At least 2 years of experience in demand generation or marketing
  • Strong understanding of SEO, SEM, social media marketing, and email marketing
  • Proficiency in marketing automation and CRM tools
  • Strong analytical skills and data-driven approach
  • Excellent communication and interpersonal skills


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