Marketing Executive
4 days ago
At Shopee, our marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. We have Regional Marketing teams responsible for in-app campaign planning, product marketing, partnerships, and content strategy to drive acquisition and engagement.
Job DescriptionWe are seeking a Marketing Associate who will support our marketing initiatives by executing campaigns, analyzing market trends, and engaging users across various channels. This role will work closely with internal teams to drive brand awareness, customer acquisition, and engagement through strategic marketing efforts.
Key Responsibilities- Assist in planning, executing, and optimising marketing campaigns across digital and offline channels.
- Work closely with cross-functional teams (e.g., Business Development, Operations, Design) to ensure seamless campaign execution.
- Monitor and analyse key marketing metrics, generating insights for improvement.
- Support Shopee's promotional events, online sales campaigns (e.g., 9.9, 11.11, 12.12), and product launches.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Assist in tracking budgets, invoicing, and reporting for marketing activities.
- Stay updated with the latest industry trends and consumer behaviour insights to refine marketing strategies.
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