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Marketing and Public Relations Lead

3 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Hatch Asia Full time

Hatch Asia is a leading executive search partner for a government technology and fintech organization in Kuala Lumpur. We are committed to inspiring a meaningful and impactful future.

About the Role Marketing and Public Relations Lead

We are seeking an experienced Marketing and Public Relations Lead to play a crucial part in overseeing content creation, marketing, and public relations within our organization. The ideal candidate will have a proven track record in developing and implementing strategic marketing communications plans that align with business objectives and drive brand awareness and customer engagement.

The challenges of this role include developing and implementing a strategic marketing communications plan that aligns with our goals and objectives, ensuring consistent messaging across all channels. The candidate will also oversee the creation of compelling content, including website copy, blog posts, social media content, thought leadership whitepapers, and other collateral to drive engagement and increase brand visibility.

The Role Requires:

  • Experience in marketing communications and public relations, preferably within technology and fintech.
  • Proven track record in developing and implementing strategic marketing communications plans that align with business objectives and drive brand awareness and customer engagement.
  • Strong writing and editing skills, with the ability to craft compelling and engaging content across various platforms and formats.
  • A deep understanding of customer segmentation, customer journey mapping, and the ability to develop personalized marketing strategies to effectively target and engage specific customer segments.
  • Demonstrated experience in developing and executing successful PR strategies, crisis communications, and media activities.

Please click the link below for more information about the position and how to apply.
All information will be kept confidential.
Employment Agency No: 11C5794