Digital Marketing Strategist

2 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Stashaway Full time

At StashAway, we are dedicated to elevating our digital marketing strategies to new heights. As a key member of our team, you will play a pivotal role in shaping our online presence across the APAC and MENA regions. Your expertise in SEO, SEM, and performance marketing will drive growth through data-driven insights and innovative campaigns.

In this role, you will be at the forefront of our digital marketing initiatives, collaborating closely with our brand, product marketing, and analytics teams to ensure seamless alignment with business goals. Whether it's improving our SEO rankings or fine-tuning our performance marketing campaigns, you will be instrumental in developing and executing strategies that accelerate our growth.

Your responsibilities will include developing and implementing SEO strategies, creating high-quality content that resonates with target audiences, and driving always-on digital marketing campaigns across various paid channels. You will also refine retargeting and remarketing strategies to engage existing customers and leads, conduct campaign performance analysis, and provide data-driven insights for optimization.

We are looking for a talented individual with a strong understanding of digital marketing channels, including SEO, performance marketing, and content marketing. Proficiency in digital marketing platforms such as Google Ads, Facebook Ads Manager, and programmatic advertising platforms is essential. Excellent communication skills, an analytical mindset, and creative thinking are also required.

Bachelor's degree in marketing, communications, or a related field is necessary, along with at least 2 years of experience in digital marketing roles. If you have a passion for investing and a talent for driving results through successful always-on strategies, we encourage you to apply.

Responsibilities:
  • Develop and implement SEO strategies to boost organic search rankings and drive traffic to StashAway's websites
  • Create high-quality content that resonates with target audiences and supports overall marketing goals
  • Drive always-on digital marketing campaigns across various paid channels
  • Raise retargeting and remarketing strategies to re-engage existing customers and leads
  • Analyse campaign performance and provide data-driven insights for optimisation


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