Marketing Communications Expert
1 week ago
Craft Creative Agency Sdn Bhd is seeking a skilled Marketing Communications Expert to lead our digital marketing efforts.
The ideal candidate will have a strong background in copywriting, social media management, and marketing communications.
Key Responsibilities:- Develop Marketing Strategies: Create comprehensive marketing strategies that align with our brand's messaging and goals.
- Manage Social Media Presence: Maintain and grow our social media presence across platforms, including Facebook, Instagram, RED (小红书), and TikTok.
- Execute Ad Campaigns: Develop and execute ad campaigns that drive traffic, generate leads, and boost sales.
- Monitor and Optimize Performance: Track and analyze campaign performance to identify areas for improvement and optimize results.
- Stay Up-to-Date with Trends: Keep up with the latest digital marketing trends, algorithm changes, and best practices to improve campaign effectiveness.
- Education: Diploma or higher in Communication, Media Studies, Advertising, or a related field.
- Experience: At least 1 year of relevant working experience in digital marketing, social media management, or advertising.
- Language Proficiency: Strong English, Mandarin, and Bahasa Melayu writing and editing skills (required for customer engagement and liaising with Mandarin and Malay-speaking clients).
- Creativity & Analytical Skills: Ability to identify target audiences and craft engaging, persuasive digital campaigns.
- Results-Driven Mindset: Highly motivated to achieve campaign goals, optimize performance, and drive conversions.
- Time Management: Ability to work under tight deadlines and manage multiple projects simultaneously.
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Marketing Communications Expert
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