Digital Marketing Director

3 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Hiredly X Full time

Hiredly X is seeking a highly skilled Digital Marketing Director to shape our brand strategy and drive sales. As a key member of our team, you will be responsible for developing and implementing strategic marketing plans that align with our business goals.

Key Responsibilities
  1. Brand Development: Develop a comprehensive brand vision that defines our unique identity, target audience, and value proposition.
  2. Market Positioning: Ensure our brand remains distinct and relevant by understanding its place in the market, recognizing target demographics, and adjusting brand messaging and positioning as needed.
Sales and Revenue Growth
  1. Sales-Driven Campaigns: Implement campaigns aimed at achieving sales targets and growth objectives, with a focus on driving conversion through our e-commerce channels.
  2. Revenue Optimization: Identify and pursue opportunities for increasing average order value, conversion rate optimization, and repeat purchase rate.
Cross-Functional Collaboration
  1. Team Collaboration: Partner with internal teams, such as product development, customer service, and operations, to create cohesive brand experiences.
  2. Stakeholder Communication: Present regular updates to senior management, including performance insights, campaign results, and strategic recommendations for future growth.
Required Skills and Qualifications
  1. E-commerce Platforms: Familiarity with popular e-commerce platforms (e.g., Shopify, Shopee, Lazada) and familiarity with influencer partnerships or affiliate marketing to grow brand awareness.
  2. Digital Marketing Tools: Proficiency in using digital marketing tools for campaign management and performance tracking, such as Google Analytics, Google Ads, Facebook Ads Manager, or other analytics platforms.


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