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Digital Transformation Manager

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia Starcom Melbourne Full time

Role Overview

The Associate Digital Planning Manager will lead the development of digital strategies across key areas, including optimization of digital investment across Social, Online Video, Display, Search, Performance Marketing, and Digital partnerships.

This role requires a strong understanding of digital media solutions, blending strategy, innovation, and insights with creative excellence to achieve a brand's marketing objective.

  • Lead and define the roadmap of digital across key areas – optimization of digital investment across Social, Online Video, Display, Search, Performance Marketing, and Digital partnerships.
  • Create and deliver digital media solutions blending strategy, innovations & insights with creative excellence to achieve a brand's marketing objective.
  • Act as a catalyst between planning, social/content, tech/creative, and performance media teams to drive overall digital excellence.