SEO Lead Specialist

4 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia Publicis Groupe Full time
Role Summary

We are seeking a highly skilled SEO lead specialist to join our team. As a key member of our digital marketing department, you will be responsible for developing and implementing a comprehensive SEO strategy to drive website traffic and improve search engine rankings. You will work closely with our web development team to ensure seamless integration of SEO best practices into our website design and development process.

Key Accountabilities

This role requires a strong understanding of search engine algorithms and how they impact website rankings. You will be responsible for conducting regular technical site audits to identify areas for improvement and developing customized SEO strategies to address these issues. You will also analyze and report on SEO metrics, including traffic growth, engagement rates, and conversion rates, to inform future digital marketing initiatives.

Responsibilities
  • Develop and implement a comprehensive SEO strategy to drive website traffic and improve search engine rankings.
  • Conduct regular technical site audits to identify areas for improvement.
  • Collaborate with cross-functional teams to develop and implement digital marketing campaigns.
  • Analyze and report on SEO metrics, including traffic growth, engagement rates, and conversion rates.

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