Digital Marketing Specialist
3 days ago
About the Role
We are looking for a talented Digital Marketing Specialist to join our team at SPLAT Global. As a key member of our marketing department, you will be responsible for managing company social media platforms, creating engaging content, and collaborating with the marketing and e-commerce teams.
Key Responsibilities- Develop and implement effective digital marketing strategies to increase brand awareness and engagement.
- Create high-quality, brand-appropriate content for various social media platforms, including images, videos, and graphics.
- Plan and maintain social media content schedules, ensuring timely publication and optimal platform performance.
- Collaborate with the marketing and e-commerce teams to develop content strategies and execute marketing campaigns.
- Support marketing activation and campaigns, including event planning and marketing collaborations with key opinion leaders (KOLs) or key opinion consumers (KOCs).
Qualifications & Experience
- Minimum 2 years of experience in social media management, content creation, video editing, or digital marketing.
- Excellent written and verbal communication skills in English, Bahasa Melayu, and Chinese (Mandarin).
- Proficiency in social media management platforms, including Instagram, TikTok, Facebook, YouTube, and others.
- Video editing skills, with experience in Adobe Premiere Pro, Final Cut Pro, CapCut, InShot, and Canva.
- Ability to conduct live streams on social media platforms, including TikTok and Facebook.
- Graphic design/creative skills, with experience in Canva, Adobe Creative Suite, or similar tools.
- Familiarity with marketing collaboration/execution and KOL/KOC management is an advantage.
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