Executive Campaign Planner

2 days ago


Sungai Petani, Malaysia EMZI HOLDING SDN BHD Full time

To be informed that this position for our HQ, EMZI Holding Sdn Bhd.

***:
**PRIMARY RESPONSIBILITES**:
**Key Responsibilities**:
**Manage Analyse & Campaign Strategy**:

- Define clear campaign objectives aligned with marketing goals (e.g., lead generation, brand awareness, sales).
- Conduct in-depth research to identify and segment the target audience based on demographics, behavior, and preferences.
- Analyze competitor strategies and market trends to differentiate and position the campaign effectively.
- Propose campaign strategies that allocate resources for different aspects such as design, content, etc.
- Propose and get feedback from Head of Department, and make amendments if necessary.

**Manage Approval & Verification**:

- Review and verify all documentation related to campaign adhere to brand guidelines and maintain consistency across various channels.
- Verify campaign and marketing materials comply with industry regulations, company standards, and legal requirements.
- Verify accuracy of content, including product information, messaging, and promotional offers.
- Provide feedbacks to staff and monitor amendments and improvements made by the team.

**Manage Reporting**:

- Create KPIs for lead generation campaign, e.g. conversion rates, click-through rates, and qualified leads.
- Collect data from team members and analyze effectiveness of strategies, messaging, and channels used.
- Prepare summary reports for campaign performance, highlighting successes, challenges, and areas for improvement.
- Submit and present report to Head of Department and discuss campaign insights to improve strategies.

**Manage Meeting**:

- Review meeting agenda and gather necessary information from staff.
- Create visual aids or presentation materials such as slides, charts, graphs etc to support discussion.
- Provide team update, customer relation data, etc.

**QUALIFICATIONS/EXPERIENCE/SPECIAL REQUIREMENTS**:
**Job Requirements**:
1. **Educational Qualifications**:

- Bachelor’s degree in Digital Business, Business Studies, International Business, E-Commerce and etc related to Business.

2. **Experience**:

- A minimum of 1 years of experience in a similar role, preferably within Digital Business experience.
- Experience in dealing with social media, digital platform and others related to it.

3. **Skills and Competencies**:

- In-depth knowledge of digital business.
- Excellent organizational and multitasking abilities.
- Strong communication skills, both written and verbal.
- High attention to detail and accuracy.
- Ability to work independently and make informed decisions.
- Proficiency in data analyst, data merging, covert data into report and graph.

4. **Behavioral Attributes**:

- Integrity and professional ethics.
- Discretion and confidentiality in handling sensitive information.
- Strong interpersonal skills to build relationships with other staff.

Pay: RM1,800.00 - RM2,000.00 per month


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