Digital & Social Media Associate

1 week ago

Bangsar, Malaysia Loki Digital Sdn Bhd Full time

You live for great content. Your caption game is strong. Memes are your first language, and puns are your thing. The social media team is an equal mash-up of creative copywriting and visual development. If you have a genuine love for content development, social media, and the creative process, this is your role
The role is an equal mash-up of creative copywriting, project management and content development. Being part of the team also means you’re staying up to date with the current trends and know how to capitalise on them.
The digital and social media associate works with an account lead to manage strategy development, timelines and execution to meet the objectives of key client accounts.
- Ongoing project management and execution of multiple digital/social media campaigns.
- Conceptualise, plan and publish original, high-quality content on social media platforms.
- Leverage on organic social media platforms (mainly Facebook, Instagram, TikTok, Youtube and LinkedIn) to increase followers and engagement for brands assigned to you.
- Brand content calendar production to meet overall communication strategy.
- Curate and create brand assets, user-generated content and more to stir conversation among client’s target audiences while maintaining the brand’s voice.
- Craft short and long-form copies for social media content, articles, and ad copies.
- Conduct interviews and translate interviews to articles and social media content.
- Research and write original editorial content for articles, blogs, and whitepapers.
- Manage social media coverage for campaigns or events. To produce thumb-stopping social media content on Facebook, Instagram and TikTok to promote client campaigns or events.
- Manage day-to-day media buys and ad optimisation.
- Track, analyse and report on campaign and social media performance and sentiments.
- Work closely with the in-house design team to produce out of the box content and campaigns.
- Support the team’s efforts on proposals, pitches and meetings for both new and existing business

**; Requirements**:
- You have solid English-language copywriting and editing skills.
- Curious, creative and able to generate creative ideas and content with the support of the creative team.
- Able to work independently whilst balancing multiple tasks.
- Deadlines don’t scare you; they motivate you.
- A self-starter, someone who takes the initiative and can work independently.
- Not afraid to take risks and try new things, continually testing and learning.
- Excellent project management skills - you will be working with a global team of creatives daily.
- Fluent in using popular social media platforms (Facebook, Instagram, Youtube, LinkedIn, TikTok) and have experience using social media management, reporting, and listening tools.
- Required language(s): English
- At least 3 Years of working experience in the related field
- Required Skill(s): Project management, Client servicing, Social Media, Content Creation, Copywriting, Facebook Ads Manager
- Nice to have: Preferably executives/senior executives specialised in Advertising/Media or equivalent, Background in journalism and/or public relations, B2B marketing experience

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