Content Writer

1 week ago


Damansara, Malaysia AirAsia Full time

We are hiring

A Content Copywriter to join our growth team

About the job

This role is responsible for working closely with the Principal, Growth and Marketing, Growth Leads and the Growth team to create beautiful and cohesive experiences across different types of content.

Your key responsibilities in this role will entail,

Long-Form Content Writing:

- Produce in-depth, well-researched, and engaging articles, whitepapers, eBooks, case studies, and thought leadership pieces. These materials should educate, inform, and engage our target audience while aligning with the company’s brand voice and objectives.

Blog Content Writing:

- Create compelling, SEO-optimized blog posts to drive organic traffic, enhance brand visibility, and foster audience engagement. Topics will range from fintech trends and industry news to product updates and user-centric content.

Sales Copywriting:
Advertising Copywriting:

- Write impactful ad copy for digital and print ads across various platforms (Google Ads, Facebook, LinkedIn, etc.) that aligns with campaign goals and maximizes click-through rates and conversions.

Social Media Copywriting:

- Create engaging and relevant copy for social media platforms (LinkedIn, Twitter, Facebook, Instagram, etc.) to increase brand awareness, drive community engagement, and support product campaigns. Maintain a consistent and authentic brand voice across all platforms.

**We are all different** - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.



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