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SEO & Social Media Marketing Specialist

2 weeks ago

Gelang Patah, Malaysia Innovative Pest Pte Ltd Full time

**Key Responsibilities**:

- Manage and optimise Facebook, Instagram, TikTok, LinkedIn and other social media accounts.
- Create, schedule and publish engaging content aligned with the brand voice.
- Plan and execute social media advertising campaigns, including audience targeting, budget management and ad creatives.
- Monitor, analyse and report on campaign and content performance using tools such as Facebook Ads Manager, Google Analytics and platform insights.
- Respond to comments, messages and inquiries promptly to foster community engagement.
- Conduct market research and competitor analysis to identify content trends and opportunities.
- Develop promotional plans for campaigns, festivals and product launches.
- Collaborate with other teams (e.g., marketing, sales, design) to ensure cohesive strategies.
- Stay current with new social media trends, algorithms and best practices.
- Prepare monthly social media and sales performance reports.

**Job Requirements**:

- Degree/Diploma in Marketing, Communications, Digital Marketing or related fields.
- Minimum 1-2 years of hands-on experience in social media management and digital advertising.
- Proficiency in managing social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.).
- Experience with advertising tools like Facebook Ads Manager, Google Analytics, Google Search Console.
- Skills in video editing and graphic design (e.g., Canva, Capcut, Adobe Creative Suite) are an advantage.
- Fluency in English and Bahasa Malaysia (written and spoken) to communicate effectively with diverse audiences.
- Strong analytical skills with the ability to optimise campaigns based on data.
- Creative, proactive and capable of working independently and in teams.
- Knowledge of SEO, SEM and familiarity with social media trends.

Pay: RM2,800.00 - RM3,000.00 per month

**Benefits**:

- Professional development

Schedule:

- Day shift

Supplemental Pay:

- 13th month salary

Work Location: In person