Social Media Strategist
3 days ago
**Role Overview**:
**Key Responsibilities**:
- Develop and implement social media strategies that align with the university’s brand and marketing goals.
- Create, curate, and manage engaging content across various social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter, etc.).
- Monitor, analyze, and report on the performance of social media campaigns, making data
- driven decisions to optimize results.
- Engage with followers, respond to comments, and build relationships with the online community.
- Stay up-to-date with social media trends, tools, and best practices, ensuring the university remains at the forefront of digital engagement.
- Collaborate with internal departments, including marketing, admissions, and communications, to ensure social media efforts align with overall university objectives.
- Manage social media advertising campaigns to boost reach and engagement.
- Act as the university's social media brand ambassador, ensuring consistency in messaging and tone across all platforms.
**Qualifications and Experience**:
- Bachelor’s degree in Marketing, Communications, Journalism, or related field.
- Proven experience as a Social Media Strategist, Social Media Manager, or similar role, preferably in the education sector.
- Strong understanding of social media platforms, tools, and analytics.
- Excellent communication, writing, and editing skills with a creative flair.
- Experience with social media advertising and managing paid campaigns.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Passion for education and a deep understanding of the student audience.
Pay: RM3,500.00 - RM4,000.00 per month
**Benefits**:
- Free parking
- Health insurance
- Maternity leave
- Parental leave
Schedule:
- Monday to Friday
- Weekend jobs
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