Search Engine Marketer

2 weeks ago

Kuala Lumpur, Malaysia Comfort Works Full time

If you're willing to deepen your Search Engine Marketing knowledge and enjoy being a part of a tight-knit team in a fast-growing company with a global audience, then Comfort Works is a great place to grow your skillset and your career.
We are hiring a mid/ senior Search Engine Marketer (SEM/SEO) to work closely with our Performance Marketers, Content Writers, International Growth Marketers to ensure highest visibility on search engines compared to our competitors, and improve our declining rankings. You will report to the Head of Marketing and work from our Damansara Heights office, 3 days out of a week.
You will be responsible for planning, implementing, and managing the company's overall Search Engine Marketing strategy (paid and organic). Your duties will cover a wide variety of tasks such as web marketing (Google Ads), web analytics, content strategy planning, link building, and keyword strategy. You should be driven by results, organized, and willing to continually learn and deepen your knowledge to stay up to date with the latest Search Engine Marketing trends.

**The Responsibilities**:

- Plan, develop and implement our SEO strategy that increases the company's organic search engine result rankings.
- Research SEO keywords to use throughout the company's website and marketing material.
- Regularly perform thorough keyword research to identify new opportunities.
- Constantly check search terms, rankings and analytics to monitor performance and make recommendations for improvement
- Work towards organic search optimisation and maximise ROI.
- Manage our PPC campaigns.
- Identify key SEO and SEM KPIs (Set measurable goals that demonstrate improvement in marketing efforts)
- Prepare and present reports to give a snapshot of performance over time.
- Identify problems and implement solutions in a timely manner.
- Suggest improvements for process and productivity optimisation.
- Stay up to date with the latest SEO and SEM digital marketing trends and best practices.
- Efficiently communicate and collaborate with other marketing team members to plan and align strategy and goals.
- Develop and integrate content marketing strategies.

**Why join Comfort Works**:

- We are a growth company, centered with people-and-product-first approach to serve customers worldwide
- We emphasize on flexibility to give everyone the best “work-life fit”
- A healthy working environment focusing on employees’ wellbeing
- A culture that places highly on collaboration and constant self-development supported by our thoughtful management team
- Made up of a multinational squad from the USA, Germany, Japan, Poland, Malaysia, and more
- Competitive salary package, medical insurance, and training allowance; Requirements: - The Requirements:

- Minimum 3-4 years experience in SEM
- Ability to analyse data and provide evidence-based recommendations.
- Understanding of search engine algorithms and ranking methods.
- Willing to learn or prior experience with SEO industry programs, such as Google Analytics, Google Search Console, Bing Search Console, UberSuggest, etc.
- Copywriting skills are very important.
- Sense of ownership and pride in your performance and its impact on company’s success.
- Knowledge of keyword research and data mining tools.
- Able to complete competitive analysis of other companies within the industry.

**Bonus points**:

- Familiar with or willing to learn SEO for Marketplaces

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