Social Media Specialist

1 week ago

Kuala Terengganu, Terengganu, Malaysia Lau & Tan Pharmacy Sdn Bhd Full time
  • Develop and roll out exciting TikTok and Shopee strategies to strengthen brand awareness and increase sales.
  • Create fun, eye-catching, and original content (videos, images, captions) that resonates with our target audience.
  • Spot and leverage current social media trends, challenges, and creative formats to keep our brand relevant and ahead of competitors
  • Manage and grow TikTok and Shopee accounts by planning, scheduling, and publishing daily posts.
  • Engage actively with followers — respond to comments, messages, and feedback to build a strong online community.
  • Ensure consistent brand tone, voice, and aesthetics across all digital touchpoints.
  • Work closely with the marketing team and retail outlets to brainstorm and execute creative campaigns.
  • Collaborate with influencers, creators, and brand partners to enhance campaign impact and reach.
  • Take ownership of assigned campaigns, from ideation to implementation.
  • Track, monitor, and analyze key performance metrics (followers, engagement, conversions, etc.).
  • Use insights to improve content quality, posting strategies, and audience engagement.
  • Provide regular reports with actionable recommendations to improve results.
  • Stay updated on competitor activities, industry developments, and platform updates.
  • Continuously propose fresh, bold, and creative ideas to make every campaign more engaging and effective.

Job Types: Full-time, Permanent

Pay: RM1, RM2,500.00 per month

Benefits:

  • Maternity leave
  • Opportunities for promotion
  • Parental leave
  • Professional development

Work Location: In person

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