Creative Content Creator

4 days ago

Kuantan, Pahang, Malaysia Dreamyza Full time 12,000 - 27,600 per year

Tanggungjawab Utama1. Strategi Kandungan (Content) & Perancangan Kalendar Pemasaran

  • Merancang dan melaksanakan penghasilan kandungan pemasaran (video, gambar, teks) bagi pelbagai platform digital seperti Facebook, Instagram, TikTok, Shopee dan laman web syarikat.
  • Menyediakan pelan kandungan (content plan) mingguan dan bulanan mengikut tema dan pelancaran produk.
  • Memastikan strategi content marketing berasaskan funnel jualan serta memberi impak kepada keterlibatan (engagement) dan jualan.
  • Memastikan pengurusan media sosial berjalan lancar termasuk posting, interaksi dengan pengikut dan pertumbuhan pengikut yang konsisten.

2. Prestasi & Analisis Kandungan

  • Memantau metrik seperti engagement, reach, views, click-through-rate, dan conversion
  • Menyediakan laporan prestasi berkala (mingguan/bulanan) dan mencadangkan strategi penambahbaikan.

3. Pelaksanaan aktiviti siaran langsung

  • Melaksanakan aktiviti siaran langsung di platform media sosial untuk berinteraksi dengan pelanggan secara langsung serta mencapai sasaran jualan yang ditetapkan pihak pengurusan
  • Menganalisis data prestasi jualan siaran langsung untuk mengenal pasti strategi peningkatan jualan terutamanya dari data jumlah tontonan, purata masa tontonan," Product Click Rate" dan lain-lain
  • Sentiasa membuat kajian, menambah ilmu dan melaksanakan aktiviti jualan siaran langsung yang selari dengan keperluan semasa yang terkini.

4. Pengurusan Sesi Photoshoot untuk Produk & Kempen

  • Merancang konsep, tema dan gaya visual untuk photo atau video shoot serta menyusun storyboard, moodboard dan shot list untuk setiap sesi.
  • Menguruskan Lokasi, Props, Pakaian dan Peralatan.
  • Menyelaras pasukan terlibat (jurugambar, model, MUA, stylish, wardrobe)
  • Memberi arahan, mengawasi kelancaran dan memastikan masa dipatuhi semasa proses photoshoot serta menilai hasil photoshoot bagi memastikan video/visual selaras dengan keperluan kempen.
  • Menyelesaikan masalah yang timbul dengan segera, seperti isu teknikal atau logistik.

5. Pengurusan Platform Digital & E-Commerce

  • Memastikan kandungan, info dan deskripsi produk di TikTok Shop, Shopee dan Website sentiasa dikemaskini dan ditambahbaik.
  • Menyediakan artikel blog SEO-friendly.

6. Pelaksanaan lain-lain strategi pemasaran

  • Strategi pemasaran melalui pangkalan data pelanggan (database marketing)
  • Mengenal pasti dan menjalankan kerjasama strategik dengan pempengaruh atau affliate yang sesuai.
  • Mengatur strategi testimoni pelanggan kepada kandungan pemasaran yang meyakinkan
  • Merangka dan melaksanakan inisiatif pemasaran tanpa kos (SEO Friendly content, content viral, hashtag dan lain-lain)
  • Menyediakan content aktiviti butik dan "corporate video" serta mengemaskini content tersebut di dalam website
  • Penyediaan bahan pemasaran seperti gambar, poster, kandungan teks dan bahan promosi lain seperti banner, flyers, kad, pembungkusan atau sebagainya

Job Types: Full-time, Permanent

Pay: RM1, RM2,300.00 per month

Benefits:

  • Maternity leave
  • Opportunities for promotion
  • Parental leave
  • Professional development

Work Location: In person

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