Senior Executive, Consumer Marketing, Asset and Business Banking Analytics

7 days ago


HLTHong Leong Tower, Malaysia Hong Leong Bank Full time

If you are looking to excel and make a difference, take a closer look at us…

Functional (job responsibilities)

  • To be part of Reporting & Campaign Management team to produce campaigns and reports for consumer products such as Credit Cards, Personal Loans, Deposits, Mortgages, Hire Purchase on a customer segment basis as well as Business Banking on the digital platform
  • Campaign responsibilities will include the creation and upload of acquisition, cross-selling and retention projects on batch or real-time basis; and tracking of results
  • Reporting responsibilities will include the timely production of standard reports from data extraction to publishing
  • To ensure that the creation of these data products is within the accepted service level agreements of accuracy and turnaround times
  • To ensure that all production is within the compliance parameters set in the department's SOP
  • To participate and contribute towards ad-hoc analytic projects

Hong Leong Bank Berhad ("HLB") is a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned HLB various awards for its innovative approach in reimagining customer experiences and their banking journey. HLB's digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.

Expanding on our "Digital at the Core" ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our employees to drive life-long learning, achieve their career aspirations and grow talent from within HLB. HLB is the recipient of the Gold Award for Best Workplace Culture at the HR Excellence Awards 2019 for our efforts in nurturing a culture of high performance.

Thank you for considering HLB as your preferred employer and we look forward to receiving your application soon.



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