Digital Marketing Junior Executive

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia SOGO (KL) Department Store Sdn Bhd Full time 36,000 per year

Responsibilities:

  • Responsible to manage digital marketing campaigns and day-today activities that align with the company's marketing objectives including:
  • o Developing and implementing content marketing strategies across various platform, including Facebook, Instagram, Twitter and Tik Tok to reach company's target customers.
  • o Planning, developing and implementing social media marketing campaign and activities.
  • o Managing and optimizing search engine marketing campaign including Google Display Networks and Google AdWords for all digital platforms.
  • Collaborate with Marketing, Digital Media, E-commerce and Customer Experience team to develop a variety of content marketing material that span multiple channels.
  • Analyzing data to measure the success of campaign and using this information to make data-driven decision about future campaigns.
  • Staying up-to-date with the latest trends and technologies in digital marketing and sharing this knowledge with the rest of the team.
  • Managing relationships with external vendors and agencies, including digital creative agencies, media buying agencies and technology vendors.
  • Developing and managing the digital marketing budget, ensuring that campaign are cost-effective and meet ROI targets.
  • Host engaging TikTok LIVE sessions that highlight our products and connect with our community, serving as a key on-screen personality to drive interest and sales.

Requirements:

  • Possess at least a Bachelor Degree or Professional Certificate in Marketing or equivalent.
  • At least 1-2 years relevant experience in digital marketing including mobile marketing content and social media, preferably in the retail industry.
  • Experience in hosting or talent on online platform will be an added advantage.
  • Proficient in English and Bahasa Malaysia, both written and spoken with good interpersonal skills and organizational ability.
  • Self-motivated, team player and able to work independently.

Job Types: Full-time, Permanent

Pay: RM2, RM3,000.00 per month

Benefits:

  • Health insurance
  • Maternity leave
  • Opportunities for promotion
  • Professional development

Application Question(s):

  • How much is your expected salary?
  • How much notice are you required to give your current employer?

Education:

  • Diploma/Advanced Diploma (Preferred)

Experience:

  • Hosting: 1 year (Preferred)
  • Digital Marketing: 2 years (Preferred)

Language:

  • English (Preferred)
  • Bahasa Malaysia (Preferred)

Work Location: In person

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