TikTok Content

15 hours ago

Kajang, Selangor, Malaysia 7 Heaven Wellness Sdn Bhd Full time

Position Overview

We are looking for a creative and data-driven TikTok Content & Growth Manager to lead ISW's TikTok strategy, content development, and live-stream growth. This role is responsible for producing daily content, managing TikTok Live ecosystem, and driving continuous audience expansion through strong storytelling, analytics, and trend mastery.

Requirements

  • Minimum 3 years in Digital Marketing, Social Media, Content Creation or equivalent.
  • Diploma or Degree in Marketing, Mass Communication, Multimedia, Creative Content, or related fields.
  • Strong understanding of TikTok algorithms, trends, short-form storytelling, and livestream mechanics.

Key Responsibilities

TikTok Content Strategy & Daily Production

  • Develop, plan, and execute daily TikTok content that aligns with ISW branding, health campaigns, and marketing objectives.
  • Script, shoot, and edit short-form videos using mobile or professional equipment.
  • Create weekly and monthly content calendars for campaigns, launches, and live schedules.
  • Collaborate with in-house teams, including Video Editors, Graphic Designers, Program Directors, and Sales Team.

TikTok Live Management (Full Ecosystem)

  • Plan, schedule, and coordinate TikTok Live sessions including topics, flow, guests, and technical setup.
  • Host TikTok Live confidently OR coordinate external/internal hosts effectively.
  • Manage full Live ecosystem: setup lighting, audio, camera, internet stability, Live room settings, keywords, hooks, and engagement tactics.
  • Answer viewers' questions in real-time professionally, accurately, and in alignment with ISW health messaging.
  • Monitor real-time analytics (viewers, watch-time, conversion triggers) and optimise Live performance.

Trend Research, Algorithm Mastery & Growth Strategy

  • Analyse TikTok trends, hashtags, sound patterns, peak times, and content behaviour to maximise reach and virality.
  • Stay updated with algorithm shifts and implement growth strategies accordingly.
  • Identify the right content type to attract and maintain crowd viewers (hooks, storytelling, trending formats).
  • Recommend new formats such as UGC, duets, stitches, and educational formats for higher retention.

Influencers, KOL & UGC Coordination

  • Coordinate UGC creators, influencers, and brand ambassadors to produce consistent content.
  • Manage collaborations, approve scripts, and ensure content matches ISW's BPS-S values.
  • Track performance and ensure influencer content contributes to leads, awareness, or conversions.

Analytics, Reporting & Continuous Optimisation

  • Monitor content performance metrics: views, retention rate, engagement, CTR, follower growth, and conversions.
  • Prepare weekly growth reports for CSMO/Management.
  • Suggest data-driven improvements to strengthen reach, community engagement, and content quality.

Why Join Us?

  • Supportive wellness-based work environment.
  • Opportunities to lead meaningful mental health programs.
  • Growth in clinical and educational skillsets.
  • Continuous training and supervision.

Benefits

During Probation:

  • EPF
  • SOCSO
  • EIS
  • Medical Leave
  • Weekend: Meal Provided

After Confirmation:

  • All previous benefits, plus:
  • Medical Claim
  • Annual Leave
  • Compassionate Leave
  • Marriage Leave
  • Maternity Leave

Additional Benefits

  • Training Provided
  • Staff Discount

Job Types: Full-time, Permanent

Pay: RM3, RM4,500.00 per month

Benefits:

  • Free parking
  • Meal provided

Ability to commute/relocate:

  • Kajang : Reliably commute or planning to relocate before starting work (Preferred)

Experience:

  • managing professional TikTok (or e-commerce) content: 3 years (Required)

Work Location: In person

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