Marketing Executive, PR

4 weeks ago

Malaysia WORQ Enterprise Full time

WORQ is a flexible-office and community company, with products in coworking spaces, community app, enterprise solutions and looking to grow its offerings to better service and innovate the real estate market. As an innovation firm in this industry, WORQ is a venture capital-backed startup invested by Cradle, 500 Start-Ups, Phillip Capital, Space Matrix ( a sister company of Jungle Ventures ), as well as private investors from Goldman Sachs and Temasek. Winning 5 awards including, Voted the Best Coworking Space of Malaysia by the Malaysia Rice Bowl Startup Awards in 2017, Coworker Member’s Choice Award winner in 2018, Outstanding Incubator / Coworking Space Winner in 2018, Coworker Member’s Choice Award winner for Kuala Lumpur category in 2019 and Coworker Member’s Choice Awards winner with 100,000 sqft of space and growing, housing over 281 companies, we have been able to fuel collaboration on a scale never seen before in Malaysian entrepreneurship history.

WORQ’s fast growth in a sustainable manner has garnered the continued support and investment from the VC world including its latest third round of financing completed amidst COVID-19 with backing from seven follow-on investors, signifying investor confidence in its potential. Its sustainability and risk management is bar none and endorsed by six of the major banks in Malaysia extending loan offers to WORQ, passing the stringent risk test of traditional banks. With a strong base, WORQ is poised to capitalize on the fast-growing flexible office market to reach its vision of making people prosper by working together. It's a massive dream, and we're working passionately to fulfill it. We can't do it alone though - this is where you come in.

Job Description

Plan and coordinate corporate events and PR activities for the Company to enhance brand visibility and community building, including but not limited to Outlet Launching, Media Events, Public Speaking Events, Interviews, and Stakeholder Strategic Meetings.

Alongside the management and marketing team, to brainstorm and comprehend the objective of each initiative, as well as plan for the required resources and logistics effectively.

Coordinate and mobilize an effective communication strategy between the CEO office, all departments, brand ambassadors, media, public relation partners, or other stakeholders to ensure smooth event execution.

Oversee the creation of compelling content for various communication channels, including press releases, website content, and social media posts.

Able to utilize a diverse range of channels (TV, press, internet etc.) to maximize brand exposure, exhibitions and promotional events.

Monitor media coverage and industry trends to identify opportunities and potential risks.

To identify and build relationships with potential and existing partners, sponsors or brand ambassadors.

Assist the CEO/CFO for ad-hoc projects and tasks.

Qualifications

Bachelor's Degree in Marketing, Communications and/or comparable work experience in Business Development, Event Management, Sales, or Advertising agency

A minimum of three years' experience in an equivalent role, preferably in management, marketing and planning events.

Experience in crisis management and media relations.

Strategic thinker with the ability to anticipate trends and adapt communication strategies accordingly.

Exceptional project management capabilities, including the capacity to oversee and prioritize multiple projects while meeting deadlines.

Demonstrated organizational abilities, including the capacity to set priorities, manage time effectively, and pay close attention to detail.

Additional Information

Experience in Community Building or Leadership Roles in Extracurricular Activities / Associations

Experience in Events Management or Events Hosting

Experience in SEO, SEM, or other digital marketing experience

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