Executive, Retail Marketing

2 weeks ago


Malaysia FFM Berhad Full time

JOB SUMMARY:


To assist in the planning/ execution of events, marketing activities that promote mall's/ tenants' promotions and generate a consistent traffic growth.

Coordinate social media, PR and advertising activities of the mall.

JOB RESPONSIBILITIES:

  • To assist in coordinating with the casual leasing tenants on the available leasing space and advertising space;
  • To source and collaborate with event organizers to introduce a variety of activities/ workshops/ programmes that generate a consistent growth in traffic;
  • To coordinate between external parties and operations on preevents, during events and postevents operations;
  • To assist to work with tenants on their promotion activities;
  • To conduct postevent evaluations and report on outcomes;
  • To propose suitable advertising medium (internal and OOH) for the mall;
  • To consolidate the content for A&P collaterals;
  • To assist to prepare publicity/ promotion plans to create inmall and public awareness for all events and activities
  • To foster good rapport and maintain ongoing business relationship with tenants, vendors, event organizers, agencies etc for joint promotional & partnership opportunities;
  • To assist in media liaison / public relations duties related to the shopping mall.
  • To assist in conducting market research and analysis to determine consumer behaviors, trends and market requirements for existing and future activities.
  • Any other duties as assigned by the Management

REQUIRED QUALIFICATIONS / SKILLS:

  • SPM and above
  • Minimum 2 years' experience in marketing or administrative roles
  • Experience in retail mall or related industry is an added advantage
  • Basic social media and digital knowledge
  • Good in coordination and PR skills
  • Good presentation skills eg. Powerpoint, Microsoft Office
  • Strong networking abilities, resourceful and a multitasker with a keen eye for details;
  • Good project management and negotiation skills;
  • Demonstrate composure when under pressure and ability to work with efficiency at all levels;
  • Proactive and good initiatives approach;


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