Director of Branding
1 month ago
About The Company
Our client is a homegrown established company with diversified business portfolios. One of their key portfolios is the wholesale and distribution of alcoholic beverages. About The Job Reporting to the Managing Director. Working as an Individual Contributor. This is a newly created position. Key Responsibilities- To market and launch the in house liquor brands in the Malaysia market
- Develop and implement brand strategy; define go-to-market strategies; and oversee the utilization of resources and spending.
- Oversee the implementation and execution of marketing campaigns and to monitor the progress and ROI
- Analytics: Effective use of internal and external data for strategy planning, decision making, performance tracking
- Minimum 10 years of brand and marketing management experience in the FMCG food, beverage, alcoholic beverage sectors.
- Demonstrated ability of developing and driving brand strategy for a newly launched product category
- Strong influencing skills and work with stakeholders from diverse backgrounds
- Commercial driven, proactive and resourceful
- Able to be based in Kuala Lumpur
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Brand Director
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Malaysia Randstad Malaysia Full timeabout the company Our client is a homegrown established company with diversified business portfolios. One of their key portfolios is the wholesale and distribution of alcoholic beverages. about the job Reporting to the Managing Director. Working as an Individual Contributor. This is a newly created position. Key responsibilities: To market and launch...
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