Senior Account Director
4 weeks ago
Job Description
Maintain regular contact with clients – build good relationship with Clients
Lead effective meetings/ conversation
Thorough knowledge of client’s business, competitors, and market insights
Development of all major and new campaign briefs
Recommend appropriate research as required
Brief respective teams on campaigns (e.g. Creative, Strategy Planning, Social Media,
Content Strategy & etc.) to brainstorm on ideas and ensuring all deliverables are met
Prepare strategies for selling creative work to clients ensuring creative is on strategy and
within budget
Work conforms with corporate brand identity guidelines and media specifications
Creative work confirms with advertising codes, legal and ethical standards
Preparation and monitoring of annual financial plan – work closely with Business Director
to prepare, understand & drive revenue
Working knowledge of client contracts
Approval/ Sign-off of relevant financial related documentation (JCRs, production estimates
etc)
Provide clients with accurate monthly budget/actual reconciliations for media/ production
Preparation of accurate monthly client billing forecasts
Record and maintain detailed manhours on all tasks
Work trafficked in an effective manner – to ensure all projects deliverables are met
Assist Business Director to manage and run team operations - adhere to established
processes and procedures to ensure team members have a clear understanding of job
requirements
Team meetings held on a regular basis – to manage or stir projects in a correct direction/
iron out issues to ensure project run as seamless as possible
Mentoring & grooming of junior team members
Qualifications
Must be a Malaysian with a good understanding of mass Malaysian thinking/ culture
(understanding of Malay markets)
Must be passionate on the Brand – from its product to its value
Able to add business value to the Brand – beyond just marketing (e.g. sales, operations,
food, insights suggestions & etc.)
Excellent communication skills on writing, presentation – clear communication to clients,
internal & external team
Significant previous agency experience – proven track record
Knowledge of all integrated advertising processes/procedures
Thorough understanding of integrated marketing (above and beyond creative and planning
concepts)
Knowledge of strategic intent and experience in evaluating creative work against it (market
insights)
Financial Management Skills
Team Player & Leadership – able to work closely internal team (e.g. Creative, Strategy
Planning, Social Media & etc) and leading the team to ensure all Client’s objective is met
Flexibility – clear understanding and know when to pick the right battles
Client Focus – has the patience to deal with clients & has the ability to assure them on the
right path to walk on
Initiative & Resilient – proactive, organized and be able to handle multiple jobs at the same
time
Entrepreneurship – strong business acumen & solutions driven
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