MGR, Campaign Analyst, PFS

3 weeks ago


Kuala Lumpur, Malaysia United Overseas Bank Full time

MGR, Campaign Analyst, PFS

Posting Date: 10-May-2023 Location:

Kuala Lumpur, Wilayah Persekutuan, MY

Company: United Overseas Bank (Malaysia) Bhd

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and offices.

Our history spans more than 80 years. Over this time, we have been guided by our values — Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

About the Department

The Finance and Corporate Services function manages the financial and administrative needs of the Group to help achieve its business goals.

Group Finance

We support enhanced decision-making to achieve optimal and sustainable financial outcomes for our shareholders. We are responsible for providing insights into the performance of the Group through financial, regulatory and performance reporting of the Group.

Job Responsibilities

Drive the end-to-end campaign management process Make recommendations leading to executing campaigns in timely, robust, accurate and effective manner Deliver successful Regional initiated projects and initiatives including Big Data Projects, Real-Time and Batch Triggers, and implement new campaign management tools, platforms and frameworks Constantly identify opportunities to streamline batch campaigns and increase adoption of automated campaigns through available campaign tools and platforms to drive productivity and efficiency Collaborate with product managers in defining business criteria for campaigns targeting and fulfilment, assess complexity of campaign requirements, formulate campaign execution strategies, and manage resources, timelines and deliverables of the campaign management team sitting locally and in the region Track and measure the channels and campaigns effectiveness, provide insights, formulate strategies and provide recommendations to drive financial results and to improve future campaigns Leverage the knowledge / experience of regional peers and replicate their success stories for local business Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards.

Job Requirements

Minimum 5 years of experience as Campaign Analyst, Campaign Manager, Business Analyst or related position performing campaign executions or quantitative analytics supporting financial services Goal and result driven, great executional skills and detail minded, extremely sensitive to timelines Able to multitask and prioritize works according to business goals and priorities Demonstrate strategic and logical thinking, good problem solving skills, able to frame business problems, translate and articulate complex thoughts and opportunities to audiences from various levelsGood interpersonal and communication skills Intellectually curious, consistently seeking and developing new opportunities Strong leadership and team player, people management experience will be an added advantage Programming experience in SAS / SQL or DB system (Teradata, Oracle) is preferred. MS Excel & presentational skills are essential
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