Medical Representative

2 weeks ago


Johor Bahru, Johor, Malaysia KellyOCG Full time

Client
Our client is a leading multi-national company within the pharmaceutical industry

The Position

  • Engage with key targeted healthcare providers, hospital account (for account reps), or integrated networks (for network reps), GPs etc by delivering tailored product/solution messages that articulate the product/solution benefit in line with customer objectives.
  • Collaborate with internal & external teams to drive holistic solutions for customers and patients align with the CSFs of the brand strategy.
  • Orchestrating for Exceptional Customer Experience focused on implementing inclinic and virtual execution of the Customer Engagement Model. Implement Multi Channel Cycle Plans to target Customers, meet/exceed sales targets for assigned product(s) within the allocated territory and achieve related quantitative/ qualitative field force KPIs.
  • Adhering to Compliance, Code of Conduct and Policies responsible for ensuring all company and industry compliance requirements (e.g. Pharmacovigilance) are understood, adhered to and established local compliance processes are followed.

Duties & Responsibilities

  • Sales Achievement in the assigned territory
  • Territory sales accountability (e.g. sales value, units, market shares etc.)
  • Ensure formulary listing and availability of our client's products as required
  • Create demand/ generate prescriptions for promoted client's products by utilizing the available resources/ tools/ channels and trained behaviors
  • Identify opportunities to grow/ expand relevant customer universe for the client's promoted brands
  • Plan, co-create and execute Multi Channel Cycle Plans (MCCPs) with digital tools for executional excellence
  • Develop, validate and execute MCCPs for the allocated territory to maximize BI business and ensure achievement of sales targets/objectives with particular focus on message execution (reach, frequency, call duration)
  • Comprehend, integrate and execute ICPs into MCCPs
  • Plan logistics to ensure execution of MCCPs and that high value customers (Gain, Build, Defend) are seen with the required Reach and Frequency, F2F and S2S
  • Locally mandated reports (e.g. competitor surveillance) are completed accurately, in full and submitted on time
  • Orchestrate Exceptional Omnichannel Customer Experience
  • Communicate with relevant client's customer facing roles (marketing, MSLs etc.) and work interdependently to ensure customer experience is personalized and relevant to them.
  • Proficiency in utilizing appropriate/ preferred digital tools for Customer Engagement Excellence
  • Capable of assisting customers to interact with Veeva Engage across common visual conferencing platforms
  • Management/development of assigned Key Opinion Leaders (KOLs) and coordination with relevant Medical Societies/ Institutions
  • Superior Customer Engagement Capability (Knowledge & Skills)
  • Effective Knowledge depth (Disease, Clinical Trials, Product, Marketing strategy, Competitor intelligence and Environment) to communicate confidently and competently with customers
  • Effective Customer Engagement Skill proficiency (Hybrid CEM, CSM, CEM Situational, ECiP, Engaging Customers with FuE etc.).
  • Knowledgeable across the 7 Hybrid CEM steps and 33 behaviors. Able to execute assigned Marketing strategies (e.g. messaging/ product presentations, overcoming objections etc.) within the customers' preferred communication channel
  • Digitally fluent/ tech savvy, able to reliably utilize CRM/ Veeva, undertake preCall setup of digital platforms (e.g. Veeva Engage)
  • Capable and confident in presenting to Groups of customers, both face to face/screen to screen
  • Comply with local regulations, industry and the company's Code of Conduct
  • Comply with all regulations regarding interactions with healthcare professionals (HCPs), following the client's Code of Conduct
  • Take prompt and necessary actions on issues of compliance and Pharmacovigilance
  • Be a role model in compliance with local regulations, industry and client's Code of Conduct
  • Regular Reporting
  • Locally mandated reports (e.g. competitor surveillance) are completed accurately, in full and submitted on time

Requirements:

  • Bachelor's Degree in Science, fresh graduates are welcomed to apply
  • Direct selling experience in healthcare industry is advantageous
  • Competencies required
  • Industry/ Product knowledge
  • Selling skills applied across a diverse range of channels
  • Multi Channel Cycle Planning and execution
  • Customer Relationship Management
  • Self development/ learning
  • Communication skills
  • Planning and organizing skills to collaborate with other customer facing personnel
  • IT literacy

Application Question(s):

  • Do you have your own transportation? Preferably a car.
  • Do you have a Bachelor's Degree in Science? E.g. Physics, Biomedical, Pharmacy, Chemistry, etc.

Willingness to travel:

  • 75% (required)


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