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Influencer (Kol) Manager
2 weeks ago
About:
Boostiny is the leading cross-channel marketing platform by ArabyAds to grow online transactions at scale. Boostiny enables advertisers to acquire customers, and drive new and repeat transactions.
The platform's AI-led coupon attribution technology equips advertisers with 100% deterministic attribution that leads to transparently tracking every conversion, enabling them to measure real sales and the campaign's success in its entirety.
Top brands across e-commerce, finance, entertainment, beauty and fashion, social media, and entertainment leverage Boostiny's marketing platform to target users across channels.
Boostiny is now expanding globally with South East Asia as the center of focus.With a flexible self-serve and managed services module, Boostiny enables marketers with business at varying stages - growth, acceleration, or penetration to grow online transactions at scale.
Job Summary:
Responsibilities:
Influencer Onboarding and Management:
- Identify and onboard influencers who align with our brands and objectives.
- Set up influencer accounts, provide guidance on using the Boostiny dashboard, and conduct demos.
- Allocate promotional assets to influencers and ensure they have the necessary resources for success.
Deliverable Monitoring:
- Monitor and track influencer performance to ensure agreedupon deliverables are met.
- Provide timely feedback and support to influencers to optimize their campaigns and results.
Payment Handling:
- Manage the payment process for influencers, ensuring timely and accurate compensation.
- Handle any paymentrelated inquiries or concerns from influencers.
Performance Reporting:
- Track and report Influencerdriven key performance indicators (KPIs) to the leadership team.
- Provide insights and recommendations based on influencer performance data.
Influencer Placement Packages:
- Negotiate influencer placement packages that align with campaign objectives and budget constraints.
- Ensure packages provide value to both the influencer and the company.
Collaborative Approach:
- Collaborate closely with the extended team to ensure that client goals and expectations are met.
- Communicate effectively with other departments to align strategies and optimize influencer campaigns.
Qualifications:
- Over 5 years of experience in the South East Asian market, preferably in influencer management
- Indepth knowledge of influencer dynamics, industry trends, and campaign strategies.
- Proficiency in either Bahasa or Malay and English, with excellent communication skills.
- Strong negotiation and relationshipbuilding skills.
- Demonstrated track record in influencer onboarding, management, and campaign optimization.
- Extensive network of influencers across various niches.
- Proactive and resultsdriven mindset.
- Exceptional organizational skills and attention to detail.
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