Paid Digital Marketing Manager
2 weeks ago
Job Summary:
Lead, motivate, and rock our Paid Digital Marketing team We are seeking a leader with a robust analytical background and expertise in digital marketing to steer and oversee the team working on INMAGINE's three prominent brands - 123RF, Pixlr, and Designs.
The Job:
- Lead, motivate, and supervise the Paid Digital Marketing team, fostering a collaborative and highperforming environment.
- Brainstorm, develop, plan, and implement the overall digital marketing strategy.
- Manage and oversee various digital marketing channels.
- Provide guidance to the team members in creating effective digital marketing campaigns from identifying trends and insights, and optimizing spend to performance based on insights.
- Evaluate endtoend customer experience across multiple digital marketing channels and customer touch points.
- Work alongside vendors for digital marketing campaigns or technology providers.
- Monitor, tweak and improve on existing Digital Marketing campaigns.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Create guidelines and standard operating procedures (SOP) to ensure all operations within the team are carried out smoothly, efficiently, and effectively
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Consistently research on, innovate, plan and roll out SEO strategies such as on page optimization and off page optimization to improve onsite traffic.
- Collaborate/liaise with, educate, recommend, and provide consultation of Social/ SEM/ SEO strategies to company, ecosystem and partners.
Requirements:
The Person:
- Bachelor's degree in Marketing, Business, or any other field.
- Possess a Minimum 3 years of experience in leading the digital marketing team with a focus on paid advertising.
- Proven track record of successfully managing and optimizing paid campaigns.
- Strong analytical skills with the ability to interpret data and make datadriven decisions.
- Excellent communication and leadership abilities.
- Passion for digital marketing and a hunger for staying ahead in a rapidly evolving industry.
- Good command in English (Verbal & Written).
Benefits
- Medical and Insurance Coverages
- We have got you covered.
Subsidies
- Whether it is dental, optical, parking, or medical checkup? All of these will come in handy
Opportunities
- Above training and guidance, you will have the opportunity to try, to build your confidence and become your best self, and to interact and build a strong relationship.
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