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Digital Marketer

3 months ago


George Town, Penang, Malaysia SYM Malaysia Full time

Summary of Essential Job Functions:

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Ads, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (Blogging, keyword, image optimization etc.)
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve brand image and user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, SEMRush, etc.)
  • Acquire insight in online marketing trends and keep strategies uptodate
  • Maintain partnerships with media agencies and vendors

Requirements:

  • Diploma or Bachelor in marketing or relevant field.
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Ads and landing page campaigns and SEO/SEM
  • Working knowledge of ad serving tools
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills

Tel:

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