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Brand Marketing Manager

3 months ago

Kuala Lumpur, Kuala Lumpur, Malaysia Kenny Hills Bakers Full time

Home to some of Kuala Lumpur's most loved bakeries, restaurants and cafes, Kenny Hills Hospitality Group is all about food that is good for the soul alongside legendary service.

Currently with 11 outlets across 5 brands, 2023 sets to be an exciting time for Kenny Hills Hospitality Group where we are unveiling 10 new outlets including the launch of 2 new brands.


In view of this, we are looking for a Brand Manager who will be responsible for overseeing all aspects of Social Media platform.

Typical duties of includes; Copywriting, Content Planning & Creation, Community Management, and Content Team oversight. Lead the social strategy for all brand launches, in collaboration with cross-functional partners. With a strong creative eye and be at the forefront of social trends, innovation and ability to develop.

Job task includes:

  • Develop strategies to achieve KPI's and Goals, while addressing Social Media platform's unique strengths and challenges.
  • Management of all social media accounts across 3 brands (Facebook, Instagram, Twitter, Pinterest, TikTok) - posts, replies, messages etc.
  • Collaborates with the key team members to generate new content or curate existing content for all channels on social media (Facebook, Instagram, Twitter, Pinterest, TikTok).
  • Ensure consistency and quality across all social media platforms.
  • Support the team in the conception, planning, and production of relevant content.
  • Organise collaborations and partnerships, and other marketing campaigns.
  • Support the team with production-related tasks (building landing pages, pulling image selects, prepping assets, etc)
  • Stays current on social/digital storytelling best practices and emerging trends. Shares knowledge with team and other key team members.
  • Implement innovative social content during communication planning. (Facebook, Instagram, Twitter, Pinterest etc.)
  • Regularly monitors and measures content performance. Work closely with analytic and insights team and makes recommendations to enhance content performance.
  • Share performance and competitor reports with client on Daily, Weekly and Monthly basis (report mainly generated by Data team, Insight and recommendation added by content lead)
  • Designing social media graphics.
  • Plan and continuously improve by capturing and analysing the appropriate social data/metrics, insights and best practices, and then acting on the information.
  • Organises and facilitates integrated social content planning session

We are looking for:
2) Prior experience in a similar position

Pay:
RM4, RM6,500.00 per month

Benefits:

  • Dental insurance
  • Flexible schedule

Schedule:

  • Weekend jobs

Supplemental pay types:

  • Commission pay

Application Question(s):

  • Expected Start Date?
  • How many years of Branding & Social Media experience do you have under your belt?
  • Expected Salary

Experience:

Social Media: 3 years (preferred)