Executive, Brand Marketing

2 weeks ago

Klang, Selangor, Malaysia Senheng Electric (KL) Sdn. Bhd. Full time

Responsibilities

  • Create and curate engaging content for Senheng App's social media channels (META, Instagram, YouTube, Xiao Hong Shu, etc.), ensuring alignment with the overall brand voice and messaging.
  • Schedule and publish social media content across various platforms, optimizing for maximum reach and engagement.
  • Monitor and respond to comments and messages on social media channels, fostering positive interactions with the audience.
  • Track and analyze social media metrics, providing regular reports on campaign performance and identifying areas for improvement.
  • Assist in the development and execution of branding/education campaigns related to the Senheng App, S-Coin, and S-Rewards Centre.
  • Support public relations initiatives by coordinating with media outlets and influencers (or agencies) to secure coverage and partnerships.
  • Collaborate with other teams within the Marketing Division and Commercial Division to ensure cohesive messaging and integrated marketing efforts.
  • Stay uptodate with the latest social media trends and best practices to continuously improve the effectiveness of marketing campaigns.

Requirements:

  • Bachelor in Administration/Marketing/Business and equivalent.
  • Minimum 12 years of experience in a brand marketing or social media role.
  • Strong understanding of social media platforms and content creation best practices.
  • Excellent written and verbal communication skills.
  • Proficiency in graphic design and video editing tools is a plus.

Job Types:
Full-time, Permanent

Pay:
RM3, RM4,000.00 per month

Benefits:

  • Opportunities for promotion
  • Professional development

Schedule:

  • Day shift

Ability to commute/relocate:

  • Klang: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

  • Please indicate your current salary
  • Please indicate your expected salary
  • Please indicate your notice period

Education:

  • Bachelor's (preferred)

Language:

  • Mandarin (preferred)

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