Social account executive

3 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia Publicis Groupe Full time
Job Description

  • Keep abreast of social media trends
  • Develop monthly editorial calendars, in alignment with global/local client social strategies
  • Schedule and publish content for social media channels
  • Manage daily operations of page/channel including themes/skin/layout changes when appropriate
  • Adhere to the standard practices guide for social channel responsibilities and guidelines
  • Review and respond to user-generated comments in order to foster a positive community and add value to the users' experience as outlined in the schedule
  • Enforce Social Media Guidelines as defined by global/local client social media strategies
  • Manage VOC (voice of the consumer) and escalate as necessary and appropriate; monitor conversations and user-generated comments and escalate to internal and client stakeholders as necessary
  • Moderate community comments where necessary
  • Pull and interpret data using native insights + third party tools to highlight performance of channels + content, along with insights and recommendations.
  • Liaise with client on social media deliverables and deadlines are upheld
  • Identify, locate and engage advocates and influencers within the various social community sites to foster dialogue and allow discussions about client's products and promotions/campaigns Qualifications
  • Min. 1 to 2 years working in digital and/or communications
  • Experience living in the social media universe—you're in-the-know on Pinterest, You Tube, Whats App, Instagram, Reddit, Kik, Flickr, Forums, Twitter, Wikis, blogs, etc.
  • Excellent research and writing skills—and the ability to create smart social content quickly (please include links to examples of your work in your application)
  • A passion for blogging, microblogging and Facebooking
  • A strong understanding of marketing strategy, particularly feed marketing
  • Experience sourcing and managing content development and publishing
  • The ability to back up great creative ideas with sound analytical reasoning
  • The ability to identify threats and opportunities in user generated content
  • Knowledge of search engine optimization basics


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