Digital Manager

3 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

About the Company:
Our client is a well-established FMCG Tobacco multinational company dedicated to innovation and sustainability. Their products are internationally distributed in over 120 countries, striving to enhance adult consumers' enjoyment globally.

About the Job:
The Digital Manager (Creative) role has been introduced for their new product line. Working closely with the Brand Lead, you will focus on developing strategies to boost the brand's digital presence and engagement.

  • Oversee brand equity and digital activation in the brand portfolio
  • Collaborate across departments to align digital activities with market needs and HQ objectives
  • Lead the development of digital components in the marketing mix
  • Stay updated on digital market trends, analyze consumer and competitor activities
  • Evaluate digital marketing campaign performance against set objectives
  • Manage interactions with digital agencies and oversee project delivery

Perks:
- Hybrid working arrangement
- Fixed allowances
- 17 days of AL onwards
- EPF 17%
- Inpatient and outpatient medical coverage
- Flexi benefits (gym, dental, optical, spa, chiropractic)
- Profit sharing

About You:
The ideal candidate should possess a university degree, at least 5 years of FMCG marketing managerial experience, and a deep understanding of the marketing mix and digital activations.

  • Fluency in English with knowledge of the local language preferred
  • Experience in digital strategies and innovation implementation
  • Familiarity with digital and social media tools, A/B testing methods, and analytics
  • Creative thinking and strong agency/project management skills

How to Apply:
If this opportunity excites you, submit your updated CV via the provided application link. While we appreciate all applications, only shortlisted candidates will be contacted.

Skills: No additional skills required

Qualifications: No additional qualifications required

Education: Bachelor's Degree


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