Product Marketing Manager

3 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Fortive Full time

Job Overview


  2. Develop and execute localize Product Marketing Strategy(OneFluke) and product solution for IG/FPI/FCAL/FNET to meet revenue targets;
  3. Provide technical and product support to Fluke Local team and enable them to assist end users and channel partners; Key windows with business units.
  4. Build working relationships with stakeholders internal/external to drive revenue growth for all BUs;
  5. Manage the new product introduction (incl. PR) and follow up processes to ensure success market acceptance
  6. Build good working relationships with stakeholders internal/external to expand current product market and outreach to new market.
  7. Manage product regulatory requirements and certifications.
  8. Develop localize promotion campaigns to drive revenue growth.
  9. Working with Application engineers and marketing team to develop localize contents to drive awareness, demand and conversion.

Primary Responsibilities

· Develop go-to-market strategy and programs/solutions for key growth industries to achieve overall revenue targets and market share goals;

· Develop and take lead in assigned key initiatives to drive Fluke local revenue growth and work closely with Sales Teams/Channel Partner monthly basis on PO received correspond to Funnel Forecast target completion period;

· Provide complete technical and product support to Fluke local team so that they can better support end users and channel partners;

· Build a competitive knowledge database that allow generation and maintenance of price/performance maps

· Interpret market demand/sizing and competitive analysis reports for specific product groups;

· Develop regional value selling documents for key products taking local competitive situation.

· Maximising mindshare for products with the sales team through the creation of promotions and marketing collateral and offering appropriate level of sales support to meet Product group target.

· Liaising with Business Units within the Corporation/Marketing and Sales Teams regarding product development, local market trends and market pressures for specific product groups.

· Analyse customer profiles to support Product Management, Sales & Marketing activities;

· To keep abreast of technology developments and industry trends for specific segment markets; and regularly be updated on changes in market needs;

· Support Management in developing Strategic goals and tactical plan to drive key product groups/focus industries;

· Lead activities through education, training and promotion to ensure effective and efficient delivery of new initiatives.

· Participation in relevant industry events

· Assist in building/localising and putting forward PR article opportunities/ customer case studies for trade print and online submission

· Ensure products comply with regulatory and safety requirements and the requisite certification is in place

· Supporting line manager to identify opportunities for growth through daily activities.

· Diploma/Bachelor's Degree in Engineering, Marketing or equivalent experience in Electrical technical field;

· Marketing knowledge and experience are highly desired with a flair for analysis, research and creative writing

· Relevant experience or knowledge in Industrial Channel Marketing or FMCG Marketing are welcome to apply

· Excellent written/verbal communication and presentation skills

· Ability to respond quickly to changing demands and market conditions

· Excellent analytical, time management and organizational skills to manage multiple tasks simultaneously

· Dedication to teamwork and ability to operate in a matrix management environment

Fortive Corporation Overview

Fortive's essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions.


We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We're a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.


We are a diverse team 18,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.


At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference.


At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.


At Fortive, we believe in growth. We're honest about what's working and what isn't, and we never stop improving and innovating.


Fortive: For you, for us, for growth.


Ready to move your career forward? Find out more at

Fluke Corporation is the world leader in the manufacture, distribution and service of electronic test tools and software. We are a dynamic market leader with sound financial health. Fluke has achieved the number one or number two position in every market in which it competes. The Fluke brand has a reputation for portability, ruggedness, safety, ease of use and rigid standards of quality.

A wholly owned subsidiary of Fortive Corporation ), Fluke is a multi-national corporation headquartered in the greater Seattle area. We offer an entrepreneurial environment that is team-centered, customer-driven, quality-focused, and growth-oriented. It is driven by the phenomenally successful Fortive Business System.

Working at Fluke gives you access to a robust career development process and challenging, "stretch" opportunities.

  • Product Manager APAC

    3 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Straumann Full time

    The Role The position is responsible for the strategic planning, and execution of product initiatives within the APAC region. Analyzing dental market characteristics, identifying short- and long-term product marketing strategies to develop and implement overall commercial promotional plan accordingly. Furthermore, this position is responsible for new...

  • Marketing Manager

    4 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Straumann Full time

    Company Description Straumann is a pioneer and global leader in implant dentistry. In collaboration with leading clinics, research institutes and universities, Straumann researches, develops and manufactures dental implants, instruments, prosthetics and tissue regeneration products for use in tooth replacement and restoration solutions or to prevent tooth...

  • Marketing manager

    5 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Inter Island Group Full time

    Job responsibilities: Develop and implement branding & marketing strategy and initiatives to develop actionable marketing plans that support the organisations integrated marketing approach. Develop and maintain market KOL communication relationships, and enhance the visibility and influence of the industry and target audiences. Corporate leaders public...

  • Marketing Manager

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyOur client is a health supplement company. They have been in business for almost 30 years and are growing and expanding to this day. If you are a high-performing leader, you will have the opportunity to establish your own team here. Our client values and emphasizes employee wellbeing and professional development to create an atmosphere where...

  • Sales Marketing Manager

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyOur client is a beauty and cosmetics company. They have been in the market for over 50 years and are still growing and expanding to this day. If you are a high-performing individual, you will have the opportunity to advance and showcase your skills here. Our client values and emphasizes employee engagement and professional development to...

  • Manager, Marketing, Hematology

    4 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Danaher Full time

    Wondering what's within Beckman Coulter Diagnostics? Take a closer look.At first glance, you'll see that for more than 80 years we've been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We're building a culture that celebrates backgrounds,...

  • Regional Marketing Manager

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyOur client is a personal care FMCG company. They have been in business for over 7 years and are growing and expanding in the Asia Pacific rapidly. If you are a high-performing independent person, you will have the opportunity to grow a high potential brand here. Our client values and emphasizes employee engagement and professional...

  • Assistant Trade Marketing Manager

    3 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyOur client is a MNC FMCG personal and homecare company. They have been in the business for over 60 years and are still growing and expanding to this day. If you are a high-performing individual, you will have the opportunity to advance and showcase your skills here. Our client values and emphasizes employee engagement and professional...

  • Marketing Manager

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyAn established real estate developer based in Johor specialise in creating innovative and sustainable residential and commercial properties that redefine urban living. Join them as Marketing Manager to lead the marketing efforts and drive the success of the company's projects. responsibilities:Develop and execute comprehensive marketing...

  • Manager, macro products

    2 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Cimb Full time

    Integral member of FX risk-taking team at Malaysia's top FX House, ranked #1 by BNM. The individual will be entrusted with driving the FX franchise within CIMB Group, collaboratively tasked with shaping the business from end to end whilst managing the Bank's FX exposure. Key Responsibilities Execute FX vanilla and exotic transactions in MYR and other key...

  • Marketing Manager

    3 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyA growing property developer working on development in the vicinity of Klang Valley is seeking for a Marketing Manager. about the jobThis role offers new and exciting opportunity to lead marketing efforts across various channels and contribute to the growth and success of the projects.Develop and implement comprehensive marketing plans to...

  • Asst. Digital Marketing Manager

    7 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyEstablished in Malaysia in 2014, the user-focused home appliances brand has a strong growing presence in Malaysia and Singapore. The mission is to expand the business to neighbouring SEA and European countries within the coming years. Backed by a strong R&D team who is continuously improving through consumer feedback, they are strong...

  • Digital Marketing Manager, HGM

    4 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Danaher Full time

    Wondering what's within Beckman Coulter Diagnostics? Take a closer look.At first glance, you'll see that for more than 80 years we've been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We're building a culture that celebrates backgrounds,...

  • Performance Marketing Manager

    4 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyAn acclaimed strategic and ROI-focused digital agency based in Malaysia and Thailand with a strong network of industry partners around the SEA region. They specialize in crafting comprehensive online marketing campaigns (SEO, Performance Marketing, Analytics) that drive impactful business outcomes. Their international client spans across...

  • Manager, Investment and Marketing

    4 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyOne of the largest developer based in Johor with the expansion plan is seeking for a talent whose experience is in managing investment while driving promotion activities for the said developments to attract potential leads. about the jobThe Manager of Investment and Marketing with main responsibility to manage investment drive, execute...

  • Manager, Investment and Marketing

    3 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyThis client is a large corporation where property development its one of its main business pillar. about the jobThe Manager of Investment and Marketing will be based in Johor with main responsibility to manage investment drive, execute marketing and promotion of company. The position responsibilities, including but not limited to as...

  • Senior marketing executive

    6 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Parkwood Developments Sdn Bhd Full time

    Key Result: To develop products with strong differentiation. To conduct market study research on selected areas in Klang Valley. To source for development lands in Klang Valley. To prepare sales kit, pricing, car park allocation, marketing plan & budget, and collaterals from sales launch. To execute marketing strategies and programs to achieve Group...

  • MarCom Marketing Manager, HGM

    3 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Danaher Full time

    Wondering what's within Beckman Coulter Diagnostics? Take a closer look.At first glance, you'll see that for more than 80 years we've been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We're building a culture that celebrates backgrounds,...

  • Manager, corporate marketing

    3 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia General Insurance Full time

    Service and build good rapport with the clients especially the local PICShare with clients on up-to-date insurance advice with regards to policy coverage and Tariff/PIAM/Bank Negara rules and legislation which affect their insurances Attend to Client queries and quotations promptly Ensure timely flow of information and documents to and from the client's...

  • Head of Marketing

    3 weeks ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Randstad Malaysia Full time

    about the companyA property developer based in Johor who consistently create, build and thrive for the better in the industry is currently looking for a Head of Marketing to oversee the department and support on-going projects. about the jobLead the development of products, encompassing branding, marketing, quality, market initiatives, and strategies.Drive...