Chief marketing officer

3 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Page Executive Full time

About Our Client

Fuelling the ambitions of public agencies and private organizations, our client's cutting-edge platform delivers a powerhouse of tools aimed at supercharging investment decision-making. With a track record of unparalleled success in the local market, they have embarked on a blazing trail of expansion across Southeast Asia.

Job Description

You will be the heartbeat of the marketing engine, sculpting and steering a strategy that perfectly aligns with the business' aspirations. Collaborating with senior leadership, you will lead both strategy and execution - orchestrating initiatives that catapult brand recognition and generate new customers.

  • Develop and implement a comprehensive marketing strategy that aligns with business objectives, creating a robust brand identity and positioning the platform effectively in the B2B market.
  • Drive lead generation initiatives through various channels, including digital marketing, content marketing, events, partnerships, and direct sales enablement activities.
  • Develop comprehensive go-to-market plans for product launches and expansion into new markets, collaborating closely with product, sales, and other cross-functional teams.
  • Conduct thorough market analysis to understand industry trends, competitor strategies, and customer needs. Utilize insights to tailor marketing strategies and product offerings.
  • Define key performance indicators (KPIs) and measure the effectiveness of marketing strategies and campaigns. Adjust marketing plans based on performance data and industry shifts.
  • Champion customer-centricity and advocate for the voice of the customer throughout the organization, driving initiatives to enhance customer experience, satisfaction, and advocacy.

    The Successful Applicant
    • Experience in a senior leadership capacity, such as, CXO, Director, VP and equivalents.
    • Proven track record of successful marketing campaigns within a B2B/SaaS environment, encompassing digital and traditional channels and strategic partnerships.
    • Ability to thrive in a fast-paced, dynamic environment, with a high degree of adaptability, resilience, and entrepreneurial spirit.
    • Ability to influence and collaborate effectively across functions and levels of the organization.
    • Be a go-getter, with a "can-do attitude" and a true excitement for the business.
    • Familiarity with the regional market landscape in SEA, industry trends, and regulatory environment is advantageous.
    • Professional-level proficiency in spoken and written Malay is advantageous.

      What's on Offer

      Be part of a pioneering team at the forefront of revolutionizing the tech industry. You'll experience a culture that fosters growth and collaboration, with opportunities to make a tangible impact in Southeast Asia's tech markets. Enjoy competitive benefits, flexible work arrangements, and the chance to work with diverse teams and clients. It's more than just a job-it's a journey of innovation and growth.

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