Senior Marketing Executive
2 days ago
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Senior Talent Acquisition Executive @ Doo GroupResponsibilities:
Market Strategies and Brand Development
- Develop and outline a comprehensive marketing plan in relation to research and analysis to achieve the company's marketing and branding goals in the India market.
- Execute regional marketing strategies locally to align with overall brand objectives.
- Support localization efforts to ensure messaging resonates with diverse audiences.
- Maintain and enforce brand guidelines, ensuring all marketing communications reflect the brand's integrity and adhere to established standards.
Campaign Development & Execution
- Lead the localized planning and execution of marketing campaigns across both online and offline.
- Work closely with internal teams and cross-departmental teams like product and design to ensure all campaigns can be launched according to schedule.
- Optimize campaign performance through data analysis, market reports, and feedback.
Partnerships & Community Engagement
- Identify and build strategic partnerships with local influencers, financial media, and trading communities.
- Manage relationships with key stakeholders to drive brand advocacy and engagement.
- Plan and organize industry events, webinars, and networking sessions to strengthen market presence.
Cross-functional Collaboration & Reporting
- Work closely with the local marketing team to align regional marketing efforts and share best practices.
- Collaborate with internal teams, including brand, product, sales, and customer support, to strengthen local brand positioning and client experience.
- Monitor campaign performance, analyze key metrics, and generate reports with actionable insights.
Requirements and Skills:
- Bachelor's degree in marketing / marketing communication / business
- Minimum 4 – 5 years of proven work experience in regional marketing, brand, and campaign management, preferably in the financial industry or FinTech.
- Strong market acumen with a proven ability to develop regional and localized plans for client acquisition and development.
- Proficiency in CRM and analytics marketing tools.
- Creative mindset, organized, independent, and adaptable in a fast-paced environment.
- Fluent in written and spoken English; additional language proficiency like Tamil or Hindi is a plus.
- Experience with or a passion for financial markets is a plus.
What we offer/What's in it for you:
- Seeking to expand your regional work experience? Work alongside industry-leading professionals from around the globe in an environment filled with opportunities for continuous learning and growth.
- We value your wellbeing - You'll find it here along with our comprehensive medical, dental, optical, and wellness benefits.
- We appreciate your contributions with a 13th-month salary and performance bonus.
- We reward our best employees with quarterly employee recognition awards in USD.
- Feeling drowsy after lunch? Take advantage of our smart pantry access and weekly tea break/lucky draw.
Life as DOOers
At Doo Group, we embrace a culture where continuous growth, collaboration, and creativity are at the heart of everything we do. As a DOO, you'll collaborate with top professionals from around the globe, dive into exciting projects, and play a pivotal role in shaping the future of finance.
Unlock your potential with Doo Group. Apply now and step into a role where your impact is celebrated
Discover your potential with Doo Group. Apply now and be part of our success story
#DooBeyondLimit #TogetherWeDooMore #SucceedYourCareerWithDoo
Seniority level- Mid-Senior level
- Full-time
- Marketing
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