Executive/Senior Executive/Manager, Admission

5 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia UCSI University Full time
Executive/Senior Executive/Manager, Admission & MarketingResponsibilities
  • To drive and meet the student enrolment targets assigned for each term at minimum 120 enrolled students for each academic year.
  • To provide course counselling to prospective students and parents and ensure accurate information is presented to them.
  • To conduct a minimum number of follow-ups on enrolment leads as prescribed via phone, email, and messaging on a daily basis, particularly during peak student recruitment periods.
  • To follow up and assist in the student admission and enrolment process.
  • To participate in education fairs, student recruitment activities, and marketing events as assigned.
  • To follow up consistently and effectively on all student leads from point of enquiry to enrolment.
  • Event & Relationship Marketing
    • To execute the institution's marketing plan based on assigned feeder schools and institutions.
    • To strengthen rapport with assigned feeder institutions through visits, sponsorship, marketing events, and other engagement activities.
    • To plan and conduct visits and participate in school education fairs held by feeder institutions.
    • To plan and organise community events to strengthen the profile and awareness of UCSI school.
    • To identify and work closely with potential international student recruitment agents in achieving specific assigned enrolment targets.
  • Supporting and Administrative Activities
    • To support any ad-hoc or pre-planned marketing and recruitment activities.
    • To work closely with other marketing teams in UCSI Schools Group.
    • To conduct market surveys and intelligence amongst main competitors in the private school industry.
    • To update marketing and course counselling kits.
    • To develop and maintain online marketing techniques, including the development of the school's websites.
    • To prepare daily and monthly reports on enquiry follow-ups, enrolment, and institution marketing.

You shall perform all other duties that may be assigned to you by your supervisor from time to time.

Requirements
  • Minimum 4 years of related working experience.
  • Sales-driven and performance-oriented.
  • Pro-active and self-motivated, with the ability to work independently as well as participate within the team.
  • Able to work under pressure and meet deadlines; possess a mature attitude and be a good team player.
  • Strong communication, presentation, and interpersonal skills and abilities.
  • Possess own transport.
  • Flexible and willing to take on occasional responsibilities outside standard duties.
  • Willing to travel and work on weekends during peak seasons.
  • Possesses a strong command of English.
  • Preferably fluent in Mandarin and another language.
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