Digital Marketing Executive
6 days ago
1 week ago Be among the first 25 applicants
Direct message the job poster from Craft Creative Agency Sdn Bhd
Job Responsibilities:
- Copywriting & Content Creation: Develop engaging copy for social media posts, ad captions, and landing pages.
- Social Media Management: Plan, create, and manage content for Facebook, Instagram, RED (小红书), and TikTok.
- Ad Campaign Management: Execute and manage Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, and RED (小红书) Ads.
- Performance Monitoring & Optimization: Track campaign performance, analyze key metrics, and optimize campaigns to ensure maximum ROI.
- Meta & Google Ad Expertise: Proven knowledge and experience in Meta Business Suite and Google Ad Manager.
- Marketing Strategy Development: Work closely with the digital marketing team to strategize, implement, and refine campaigns.
- Community Engagement: Monitor and respond to social media messages, comments, and feedback in a professional and timely manner.
- Automation & Tools Management: Utilize third-party tools like Mailchimp, Wati, and other automation software to enhance marketing effectiveness.
- Stay Up-to-Date with Trends: Keep up with the latest digital marketing trends, algorithm changes, and best practices to improve campaign effectiveness.
Job Requirements:
- Education: Diploma or higher in Communication, Media Studies, Advertising, or a related field.
- Experience: At least 1 year of relevant working experience in digital marketing, social media management, or advertising.
- Language Proficiency: Strong English, Mandarin, and Bahasa Melayu writing and editing skills (required for customer engagement and liaising with Mandarin and Malay-speaking clients).
- Creativity & Analytical Skills: Ability to identify target audiences and craft engaging, persuasive digital campaigns.
- Results-Driven Mindset: Highly motivated to achieve campaign goals, optimize performance, and drive conversions.
- Time Management: Ability to work under tight deadlines and manage multiple projects simultaneously.
Entry level
Employment TypeFull-time
Job FunctionMarketing, Public Relations, and Writing/Editing
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