Digital Marketing Executive
7 days ago
PUMA Group is a leading international sports brand that values SPEED & SPIRIT. We are looking for a motivated and driven individual to join our team as a Digital Marketing Executive.
Key Responsibilities:- Develop and execute performance marketing campaigns on Google, focusing on Search, Performance Max, and other campaign types.
- Manage cost-per-click (CPC), return-on-ad-spend (ROAS), and impression share for relevant keywords.
- Plan and optimize traffic from Google to achieve efficient Return on Ad Spends during business as usual days and peak events.
- Deliver regular reports of campaign results, including data analysis and evaluation of key performance indicators (KPIs).
- Stay up-to-date with the latest offerings on the Google platform to identify new opportunities to increase PUMA's business.
To be successful in this role, you will need a Bachelor's degree in marketing or a related field and prior experience executing Google Ads across search and shopping/PMAX campaigns.
You should have strong IT skills, including Google Adwords and managing feeds in Google Merchant Center, as well as proficiency in written and verbal English.
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Digital Marketing Specialist
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Digital Marketing Executive
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Digital Marketing
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Digital Marketing
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Digital Marketing Strategist
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Digital Marketing Coordinator
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